TALLAHASSEE, FLA. – Clermont Main Street has been designated the August 2022 Florida Main Street Program of the Month
Clermont Main Street re-joined the Florida Main Street Program in February 2022 to engage the entire community in revitalizing the historic downtown.
The renewed partnership includes the City of Clermont, South Lake Chamber of Commerce, Clermont Historical Society, and Clermont Main Street. The partnership has set the pace for celebrating the community’s history, fostering innovation and creativity, and growing the local economy to benefit all residents and visitors alike, the Department of State said in a statement.
This year, Downtown Clermont has launched a new branding campaign entitled Lure of the Lake. Gem of the Hills. The new community definition appears on destination marketing websites, signage, and banners placed along the South Lake Trail at Lake Minneola.
“Activating the arts and celebrating Clermont’s history are two new priorities,” said Barbara Hollerand, executive director.
“It’s amazing that Clermont Main Street has come full circle. The energy and momentum we have downtown today are unlike anything many of us have ever seen.”
The new campaign pays homage to Clermont’s 19th-century roots and rich history to evoke the small-town charm of downtown Clermont.
Throughout the year, Clermont Main Street hosts the popular Sunday Farmers Market, First Friday Food Trucks, monthly Wine Strolls, and holiday events such as Harvest Festival and Candy Cane Lane.
For more information on Clermont Main Street, visit ClermontDowntown.com.
Florida Main Street is a program administered by the Division of Historical Resources under the Florida Department of State, which currently oversees 57 communities throughout the state.
By implementing the National Main Street Center’s Four-Point Approach, Florida Main Street says it encourages economic development within the context of historic preservation through the revitalization of Florida’s downtowns.
To learn more about the Florida Main Street program, visit FloridaMainStreet.com.
