Close Menu
  • Home
  • COMMUNITY NEWS
  • LOCAL NEWS & EVENTS
  • SCHOOL NEWS
  • MILITARY NEWS
  • CRIME / PUBLIC SAFETY
  • THINGS TO DO
  • HEALTH & WELLNESS
  • HOME & GARDEN
  • NORTHWEST FLORIDA NEWS
  • FLORIDA NEWS
  • Contact
Facebook
Facebook X (Twitter) YouTube
Niceville.com
Niceville.com
Home»LOCAL NEWS & EVENTS»Frances Roy grows team with fresh talent, leadership promotions
LOCAL NEWS & EVENTS

Frances Roy grows team with fresh talent, leadership promotions

Niceville.comApril 7, 20252 Mins Read
Hillaree Somerville, senior director of communications at Frances Roy Agency.
Hillaree Somerville has been promoted to senior director of communications at Frances Roy Agency. (Contributed)

VALPARAISO, Fla. — Frances Roy Agency has added three new team members and promoted four existing staff members in a move the agency says positions it for continued growth and innovation.

Sophia Frankhouse, Annalise Dedicke, and Andrew Baker are the newest additions to the locally based strategic marketing firm, according to an announcement from Frances Roy Agency.

Advertisement
Wide digital banner advertisement for Eglin Federal Credit Union Mastercard rates starting at 7.9% APR.

Niceville.com Community Partner

Ms Frankhouse joins as Content Coordinator and will support the agency’s content initiatives, focusing on creative social media strategy.

Ms Dedicke steps into a newly created role as account manager for nonprofits. She is said to have a strong background in mission-focused work and will help lead efforts supporting nonprofit organizations.

Mr Baker joins the team as a content creator, bringing, as the agency described, a fresh perspective and skill set to expand its content development efforts.

Sophia Frankhouse, content coordinator at Frances Roy Agency.
Sophia Frankhouse has joined Frances Roy Agency as content coordinator. (Contributed)
Annalise Dedicke, account manager for nonprofits at Frances Roy Agency.
Annalise Dedicke has joined Frances Roy Agency as account manager for nonprofits. (Contributed)
Andrew Baker, content creator at Frances Roy Agency.
Andrew Baker has joined Frances Roy Agency as a content creator. (Contributed)

Four current Frances Roy employees have also been promoted to senior positions.

Hillaree Somerville is taking on a new role as senior director of communications, where she is expected to help shape the agency’s storytelling strategy.

Janae Erickson has been promoted to Senior Director of Design and will lead the creative direction for client projects.

Advertisement
A square digital ad for Midbay Veterinary Hospital with multiple dogs of different breeds, a blue veterinary cross logo, Dr. Maya Chapman’s contact information, and a “Click” button for scheduling an appointment.

Niceville.com Community Partner

Kelsey Doar now serves as marketing director, and Jacie Chandler has been named digital coordinator to support project execution.

“As we scale Frances Roy, our team sets us apart,” said Shantelle Dedicke, president of Frances Roy Agency.

“We are bringing fresh perspectives on board with Sophia, Annalise, and Andrew, and rewarding standout performance with promotions for Hillaree, Janae, Kelsey, and Jacie. Each exemplifies our core values—hard work, creativity, and strategic vision—fueling growth and delivering bold results.”

Founded in 2016 and based on Florida’s Emerald Coast, Frances Roy Agency is a full-service marketing firm that offers design, media, and strategy services to clients nationwide.

More information about Frances Roy Agency is available at www.francesroy.com.

Janae Erickson, senior director of design at Frances Roy Agency.
Janae Erickson has been promoted to senior director of design at Frances Roy Agency. (Contributed)
Kelsey Doar, marketing director at Frances Roy Agency.
Kelsey Doar has been promoted to marketing director at Frances Roy Agency. (Contributed)
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Previous ArticleThe Ashley building restored, now home to Tallahassee Wellplex
Next Article Pups to hunt 1,000 eggs at 2025 Doggie EGGstravaganza April 18

Related Posts

Promotional graphic for the Honor H.E.R. Foundation's "We See You" Women Veterans Photo Exhibit Reveal featuring an American flag background and event title.

We See You: Women veterans get their stories seen

June 4, 2026
Okaloosa County Tax Collector Ben Anderson and customer service agent Hiedi Jacobs stand outside a tax collector office location while displaying a letter of recognition from a U.S. Air Force lieutenant colonel praising Jacobs for assisting military families with vehicle registration and title transfers.

Tax collector’s office employee praised for helping military families

June 3, 2026
Representatives of the Kiwanis Club of Niceville-Valparaiso present an $8,638 donation check to Studer Family Children’s Hospital in memory of Phinley Huisken.

Niceville Kiwanis raises $8,638 for children’s hospital 

June 3, 2026
Advertisement
Digital advertisement promoting Eglin Federal Credit Union Mastercard rates starting at 7.9% APR.

Niceville.com Community Partner

Categories
  • COMMUNITY NEWS
  • CRIME / PUBLIC SAFETY
  • FLORIDA NEWS
  • HEALTH & WELLNESS
  • HOME & GARDEN
  • IT'S GEEK TO ME
  • LARRY WILLIAMS
  • LOCAL NEWS & EVENTS
  • MARKETPLACE NEWS
  • MILITARY NEWS
  • NORTHWEST FLORIDA NEWS
  • OUTDOORS
  • ROADS / TRANSPORTATION
  • SCHOOL NEWS
  • THINGS TO DO
Advertisement
The Wharf 850 Niceville, Florida

Niceville.com Community Partner

COMMUNITY PARTNERS
  • EGLIN FEDERAL CREDIT UNION
  • MIDBAY VETERINARY HOSPITAL
  • NICEVILLE FARMERS MARKET
  • TRUCORDIA
  • RUCKEL PROPERTIES, INC.
  • THE WHARF 850
Advertisement
Trucordia insurance banner ad with contact information in Niceville

Niceville.com Community Partner

Categories
  • COMMUNITY NEWS
  • CRIME / PUBLIC SAFETY
  • FLORIDA NEWS
  • HEALTH & WELLNESS
  • HOME & GARDEN
  • IT'S GEEK TO ME
  • LARRY WILLIAMS
  • LOCAL NEWS & EVENTS
  • MARKETPLACE NEWS
  • MILITARY NEWS
  • NORTHWEST FLORIDA NEWS
  • OUTDOORS
  • ROADS / TRANSPORTATION
  • SCHOOL NEWS
  • THINGS TO DO
Advertisement
Trucordia insurance banner ad with contact information in Niceville

Niceville.com Community Partner

Advertisement
Deer Moss Creek® advertisement by Ruckel Properties, Inc. promoting available homes and lots.

Niceville.com Community Partner

ABOUT NICEVILLE.COM

PRIVACY POLICY

TERMS OF SERVICE

© 2026 Niceville.com. All Rights Reserved.

Type above and press Enter to search. Press Esc to cancel.