Frances Roy to provide Ruckel Properties with marketing services

Frances Roy will integrate with the Ruckel Properties sales and support staff to provide a long-term strategic marketing plan to include brand awareness, public relations, website management, media placement, and social media content strategy development.

Ruckel Properties, Niceville’s premier real estate developer since 1955, has announced a new strategic marketing partnership with Niceville-based creative firm, Frances Roy Agency.

Frances Roy will integrate with the Ruckel Properties sales and support staff to provide a long-term strategic marketing plan to include brand awareness, public relations, website management, media placement, and social media content strategy development.

“We chose Frances Roy Agency because they provide a full-service marketing approach. We were looking for more than an agency; we truly needed a partner,” said Marion Ruckel Skalicky, President, CEO, and Broker of Ruckel Properties. “Shantelle and her staff are communicative, proactive, and easy to work with. We are very excited about this new professional partnership.”

Since beginning in July 2016, Frances Roy Agency has moved into new office space in Niceville’s Palm Plaza and represents a portfolio of established local organizations. Agency experience ranges from hospitality and tourism to start up and launch marketing.

“Our company has matured and grown in a big way since establishing in the Niceville community. We are excited to offer a 360-degree approach to the Ruckel Properties brand,” said Shantelle P. Dedicke, CMP, President, Frances Roy Agency.

The Frances Roy Agency specializes in the discovery of uncontested market space and the attraction of increased visitation to both physical and online destinations. The core team is supported by a collaborative team of researchers, copywriters, graphic designers and illustrators, and fulfillment services.